In the knowledge economy, we need a Netflix of education
Before Netflix, Spotify, Reddit and similar applications organized content, you should go to numerous sources to find entertainment, music, news and other media you want. Now, the entertainment and the means that you want to consume are easily accessible and adapted to your interests.
In many ways, the entertainment model is a good framework for applications of knowledge management and learning development.
The solution for the learning and development industry is a platform that could make education more accessible and relevant – allowing us to absorb and spread knowledge to perfection. Just as Netflix offers entertainment that we want to get, the knowledge and learning we need must be delivered where and when we need it.
The good news is that emerging technologies to achieve this. The use of artificial intelligence (AI) and machine learning, solutions can now aggregate, guide and customize the learning process and content.
The success of the company depends on having a great culture of learning
“The ability of an organization to learn and translate learning into action quickly is the ultimate competitive advantage,” says Jack Welch, a former GE CEO.
Based on the data, it is clear that Welch is correct. In successful organizations, employees are four times more likely to share their new knowledge with colleagues, according to Kevin Oakes, CEO of Corporate Productivity Institute (i4cp).
It is essential that entrepreneurs create a culture of learning – in which knowledge is freely acquired, absorbed and exchanged. To do this, we must face the internal and external obstacles:
Internally, tacit knowledge is sitting in the minds of experts in the field (SMEs). These experts should be easy to find and easy to hire according to your reputation and your areas of expertise. There should also be a way for internal experts to publish important knowledge quickly, clearly and share them with the needy in the organization easily.
Externally, there is content everywhere, but it is difficult to know what content is good, authorized and relevant. This requires new forms of external content collection that are applicable and useful – and safe – for employees to consume.
Much of the solution to these internal and external challenges is that organizations adopt a technology that is not only aggregated, to guide and customize learning content, but also allows the rapid creation of content. Therefore, a really effective learning culture is built.